Young PR Pros podcast

This episode sponsored by the University of Ottawa Public Relations Association (uOPRA) features Ian Capstick of MediaStyle alongside uOPRA President Sharon Cheung and Young PR Pros host Kristine Simpson.

Releasing our third episode of our 4-episode podcast, Take uOPRA to Work Day, we were thrilled to sit down and chat with Ian, who has published works in the Ottawa Citizen, the Globe and Mail and PostMedia newspapers across Canada, to name a few, and is a regular on CBC’s Power and Politics.

Sharon asks Ian what MediaStyle looks for when recruiting new team members. Ian mentions government relations and we discuss unpaid internships.

A unique feature of MediaStyle is that they offer workshops for clients and students to learn about various topics such as video production and social media. Join in on the episode to learn more and make sure to listen in to our last edition to the podcast series.

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Take uOPRA to Work Day will send you all off featuring Nicolas Ruszowski of an international leading PR firm, Fleishman-Hillard discussing the PR industry that is government relations.

Visit www.uopra.ca for more information on the uOttawa side of the PR program here in Ottawa. The blog includes Communication course reviews, company spotlights, and event reviews such as the CPRS 2013 National Conference, Conversations 2013.

We want to hear from you. How are you enjoying the series? Do you have questions for our guest hosts? You can post your comment below or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: UOPRA_03_FINAL.mp3
Category:general -- posted at: 6:00am EDT

What does it take to succeed in the PR Fashion Industry? Since joining the Ottawa Fashion Week (OFW) team in 2011, Operations Manager Payton Kennedy has seen many changes in the PR Coordinator role. 
One thing remains true: the position involves an industrious character. OFW invites Young PR Pros into the world of publicity and catwalk preparation as it celebrates its 10th season for our four-part series, Take uOPRA to Work Day. We talk about some skills that come along with the position. With 17 designers currently on the Spring/Summer 2014 roster, Payton gives Young PR Pros hosts Kristine SimpsonJulia Kent and uOttawa PR Association (uOPRA) President Sharon Cheung some insight on how this volunteer-based event flourishes.

To read the full article, visit our blog at youngprpros.ca.

Direct download: UOPRA_02_FINAL.mp3
Category:general -- posted at: 6:00am EDT

As the summer comes to a close and a new semester begins, students start gearing up for the back to school rush and prepare for a successful year of studies. For the month of September, Kristine Simpson and Julia Kent, hosts of Young PR Pros, have teamed up with the uOttawa PR Association (uOPRA) and executive member Sharon Cheung to discuss PR in four industries within the profession. Take uOPRA to Work Day is a four-part podcast series that serves as a resource for better understanding the industries of technology, lifestyle and entertainment, communications agencies and government relations.

This week, Kristine, Julia and Sharon kick off the series with MediaMiser’s HR Manager, Shirley Schiavo, who will be giving some insight into the recruitment process and important skills and experience. Located here in Ottawa, MediaMiser specializes in media monitoring and analysis. MediaMiser’s software collects and manages news coverage from traditional (newspaper, television) and social media (Facebook, Twitter) sources. Shirley, who graduated from Public Relations at Algonquin College, has a strong understanding of what the hybrid tech and PR company is seeking in new team members.

As Take uOPRA to Work Day spotlights four industries within PR, we ask Shirley about major differences between PR in technology and PR in other industries such as Fashion, Music and Government.

Looking to build your library of books? Shirley names a few key people and books to follow if you want to work in PR in the technology industry!

Next week’s we take a look at the industry of lifestyle and entertainment. While this can be a broad topic in itself, we concentrate on the fashionista listeners out there. We will be featuring Ottawa Fashion Week as their Spring/Summer 2014 show approaches.

We want to hear from you. How are you enjoying the series? Do you have questions for our guest hosts? You can post your comment below or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: UOPRA_01_FINAL.mp3
Category:general -- posted at: 6:00am EDT

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