Young PR Pros podcast

As you may have read on already, Kristine was lucky enough to sit and chat with none other than Scott Stratten, also known as @unmarketing on Twitter.

Scott's motto is stop marketing and start engaging, and if you want people to share your content make it awesome.

Both these lessons can be applied to young professionals looking for a job. It is not about posting reason #101 why you should hire me, it is asking questions and starting conversations online to one day connect offline, creating a lead for a job.

Kristine caught up with Scott at Awesome Talks Ottawa last week hosted by ReSoMe and Suprpod.

He mentions three very important lessons (which are conveniently under 140 characters, perfect for tweeting!)

  1. Social media is not a dictation it is a conversation
  2. No matter who you are, young pro or seasoned pro, you have the same 140 characters
  3. Start building relationships early, I am more likely to hire someone I know than fish through 200 resumes

In this episode, Julia and Kristine discuss the lessons learned from Scott.

We would love to hear from you. Are you reading Scott's book? Or do you have an idea for a show? Leave us a comment on the blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_26_FINAL.mp3
Category:general -- posted at: 6:00am EDT

We know... we can't beleive it either. Twenty-five episodes already, half way to 50 and a quarter way to 100. Kristine Simpson and Julia Kent are still having a blast and cannot wait for another 25 episodes.

This week, we visit our new series called Who to Follow where we profile awesome people on Twitter who deserve your attention.

Julia likes this one, a Halifax ad man who calles himself the Coolest Cool. His real name is Ross Simmonds and you can find him on TwitterFacebookLinkedIn or on his blog rosssimmonds.com.

Simmonds is a full-time digital strategist for many key clients in the ad world by day, and by night he fights crime and builds this thing called dreamr. Dreamr is a business with the goal of inspiring people to stay young and stay curious through a portal that helps awesome people meet each other while doing awesome things. Simmonds believes that life is about the people we meet and the experiences we have together. His mission is to inspire people to break out of the traditional hustle and bustle and live life to the fullest with no regrets.

A man that always post quality content, he is a must follow.

Do you want to nominate someone to be profiled on our new "Who to Follow" series? Leave us a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_25_FINAL.mp3
Category:general -- posted at: 10:01pm EDT

This week we were lucky to have Darcy Boucher join Kristine Simpson and Julia Kent in downtown Ottawa to record Young PR Pros. Darcy is a University of Ottawa public relations and communications student. She has always had a love for fashion and recently has decided to marry her passion for PR with her passion for fashion. (hey that rhymes!)

We ask Darcy for the key skills and tips for the world of fashion PR:

  • Get involved: currently, Darcy is a columnist for the Black Sheep, which has given her great exporuse to the fashion world.
  • Network: a core skill in PR and communications is to know your audience. What better way to know the key players, fashion designers and other influencers than through networking. But, we knew that, right, remember episode 4?
  • Blog: Darcy writes her own blog called The Eternal Optimist. Her blog has been an outlet that has allowed her to connect with other professionals and brands. On top of following her blog, Darcy suggests you checkout PR couture, which also offers internships available across the world.

We want to hear from you. Are you in the fashion PR industry and do you have some valuable tips for young PR pros? Or do you have another idea for a future episode? Let us know by leaving a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia. 

Direct download: YPP_24_FINAL.mp3
Category:general -- posted at: 9:44am EDT

First off, Young PR Pros wants to wish all our young PR pro listeners good luck with their first day of school or first day of work.

For some, however, September can be a difficult time trying to find a job, especially if the summer internship is done and you are not returning to school.

So, this week, Kristine Simpson and Julia Kent caught up with Crystal Boudreau and Ameera Girgis from excelHR. excelHR is a recognized leader in the delivery of recruitment and staffing services in Ottawa, Toronto, Vancouver and Calgary. They place qualified job seekers in temporary, contract and permanent positions within Administrative Support, Accounting, Information Technology and Professional Resources.

To clients, they represent the most skilled resources available for employment, delivered in the shortest turnaround time. However, to you and I, the young pros, they represent immediate job opportunities and promising career prospects. Their goal is simple: to match the most demanding staffing needs of their clients with top-notch talent.

Crystal and Ameera both explain how a staffing firm works, the benefits and a few personal tips for young pros looking for a job.

What do you think of staffing firms? What have been your experience with staffing firms? Did you find your dream job through a staffing firm? Let us know by leaving a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_23_FINAL.mp3
Category:general -- posted at: 10:54pm EDT

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