Young PR Pros

This episode was sponsored by CPRS Ottawa-Gatineau. Attend the CPRS National Conference in June. Visit conversations.cprs.ca for more information.

This week concludes our three-part series called Navigating Your Career. First we started with Getting the Job with Ken Anderson, then we explored how to Keep and Excel at Your Job with Tracey Baker.

In episode 54 we chat with Charlene Gaudet, a director of communications in the Government of Canada. Charlene shares with us how to determine if/when a young professional is ready for a more experienced/senior role.

Julia Kent shares her story of moving up in her own company, while Kristine Simpson talks about the importance of making a business case when asking for a more senior position.

Young PR Pros sat down with Charlene to ask a few question at the CPRS Navigating Your Career event last month. Here is the full interview:

You can also listen to her entire talk, including a more detailed review of the Accredited Public Relations designation, and more: Click here.

We want to hear from you. Have you asked for a promotion? How have you advanced your career? Post your story on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_54_FINAL.mp3
Category:general -- posted at: 11:02pm EST

Direct download: Charlene_Gaudet_full_presentation.mp3
Category:general -- posted at: 11:33pm EST

This episode was sponsored by CPRS Ottawa-Gatineau. Attend the CPRS National Conference in June. Visit conversations.cprs.ca for more information.

Last week we aired the first episode in a three-part series called Navigating Your Career. At the CPRS Ottawa-Gatineau event called Navigating Your Career: The First Five Years, Kristine Simpson got to interview three professionals and ask about differen stages in building your career.

Last week we spoke to Ken Anderson about getting the job. This week we talk to Tracey Baker, Director, Education, CPRS National, about keeping and excelling at the job as a newcomer.

We started the episode with a conversation about the Public Relations Knowlegde exam. Just one of many examples of how you can demonstrate initiative and stand out among the crowd of thousands of graduating students.

Then we discussed the importance of being associated with a professional association. We talked about the benefits of networking with other members of the association, volunteering and professional development.

Finally we end the show with a conversation on learning plans. Julia shares her experience with learning plans.

At her presentation we sat down with her and asked a few other questions. The full interview can be viewed here.

You can also listen to her entire talk at Navigating Your Career, including a more detailed review of the Public Relations Knowledge exam, how to stand out, and more: Click here to listen.

We want to hear from you. Tell us how you excel at your job. Post your story on our blog at youngprpros.ca or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_53_FINAL.mp3
Category:general -- posted at: 11:31pm EST

Direct download: Tracey_Baker_presentation.mp3
Category:general -- posted at: 11:48pm EST

This episode was sponsored by CPRS Ottawa-Gatineau. Attend the CPRS National Conference in June. Visit conversations.cprs.ca for more information.

Julia Kent is back from her holidays. She is well rested and thankfully avoided any sun burns!

A couple of weeks ago, Kristine Simpson attend Navigating Your Career: The first five years hosted by CPRS Ottawa-Gatineau.

For the next three episodes we will navigate through three stages of the first five years of a young professional's career. Along the way, we will hear from three experts.

The first stage is getting the job. We catch up with Ken Anderson, vice-president at Delta Media PR, who talks about how to determine the right fit for your first job. Ken says three things:

  • Target your approach. Find the organizations that fit your skills and interests.
  • In an interview tell them what specifically interests you about that company and why. This demonstrates your intelligence and eagerness for the job.
  • And finally, relate your education, experience and interest to what that organization does. Show them you are the right fit.

After his presentation we sat down with him and asked a few other questions, here is the full on YouTube.

You can also listen to his entire talk at Navigating Your Career, including his explanation of his famous CHIP & DIP approach to finding a job: http://traffic.libsyn.com/youngprpros/Ken_Anderson_Full_talk.mp3.

We want to hear from you. Tell us how you found the right fit. Post your story on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_52_FINAL.mp3
Category:general -- posted at: 10:27pm EST

Last month, during the CPRS Ottawa-Gatineau Dine & Discuss event, host Kristine Simpson captured a list of great advice from PR and communications professionals in different industries and at different levels.

We asked six professionals the following question: how can young PR professionals leave a lasting impression on their employers as well as the PR and communications industry as a whole.

Julia Kent and Kristine discuss each advice and share their favourite advice and which advice resonated with them the most.

If you missed the video last week, here it is again.

We want to hear from you. Which advice resonates the most with you? Which advice do you agree with/don't agree with?

Post your comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_51_FINAL.mp3
Category:general -- posted at: 6:00am EST

Kristine Simpson and Julia Kent play the final interview grabbed at the IABC Ottawa event After Graduation hosted at Carleton University.

We talk to Kelly Rusk, president of IABC Ottawa and a senior account executive at Banfield Seguin. Kelly talks about her mentor and how she maintains and grows the relationship.

Kristine and Julia quickly see that finding a mentor resembles a love story. You will know when your mentor is "the one" and you need to balance the relationship by giving as much as you take.

Apart from our love stories, one lesson to remember is to not worry about formalizing the act of finding a mentor. Remember a mentor is anyone you go to and seek advice and/or look up to.

We want to hear from you. Tell us your mentor love story. Post your story on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_50_FINAL.mp3
Category:general -- posted at: 6:00am EST

This week, Kristine Simpson and Julia Kent debate cold calling companies to seek job opportunities.

Kristine believes cold calling companies to set up informational interviews are a good way to get your foot in the door. Julia, however, believes there are more personal ways to makes connections than cold calling.

To get a third opinion, we play an interview clip with Geneviève Tilden.

Kristine met with Geneviève Tilden, a Masters communication studies candidate at Carleton University, at the IABC After Graduation event in March. We play a short clip of an interview with Geneviève and her advice on how to cold call companies.

So the debate continues. Would you cold call a company for the purpose of trying to get a job?

Vote in our Facebook poll and share your opinion and ideas in the comment section of our blog.

We want to hear from you. Don't forget to vote in this week's Facebook poll. Post your opinion or ideas by leaving a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_49_FINAL2.mp3
Category:general -- posted at: 11:46pm EST

The snow is melting in Canada, and the smell of spring is in the air. That means two things: panic and panic for our young professionals currently in school. Panic for end-of-year exams and panic for finding a job in time for the summer.

What do hosts Kristine Simpson and Julia Kent suggest you do? NETWORK!

We catch up with Kayla Isabelle, president of the Carleton Communications Society, at the IABC Ottawa Student event After Graduation, to talk networking.

Julia reminds our listeners to move away from the formalized sense of networking and remember that teachers, friends, classmates and colleagues are all part of your network. Don't get psyched out by the formalized word "networking".

Kristine suggests to bring a friend if you are a little shy or introverted. And, she stresses the importance of having business cards. We mention Vistaprint as a great resource to print professional and inexpensive business cards.

We want to hear from you. Share your networking tip. Post your opinion or ideas by leaving a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_48_FINAL.mp3
Category:general -- posted at: 10:05pm EST

Back in November 2012Julia Kent went back to her alma matter to talk with young journalism students looking to transition in to public relations. This week, she went back to share more of her infinite wisdom.

Julia was joined by Lauren Moore, VP Communications at Ford Canada and Carrie Bendzsa, Media relations manager for IMB Canada.

The panel touches on everything from networking, hard skills for PR pros, tips for making connections, juggling getting experience while still making money and the world of agencies and how it is a good place to build a foundation.

We want to hear from you. Share your opinion or ideas by leaving a comment on our blog or on our Facebook Page, or on our Google+ page, or in our LinkedIn group, or on Pinterest, or send us an email at youngprpros@gmail.com, or send us a message on Twitter @youngprpros@kristinesimpson or @kentjulia.

Direct download: YPP_47_FINAL.mp3
Category:general -- posted at: 10:34pm EST